reveal-read-for-pixels-2017-fall-slideJuly 27th, 2017 (WORLDWIDE): The Pixel Project (, an anti-Violence Against Women non-profit, will be holding the fourth annual Fall Edition of their “Read For Pixels” campaign. “Read For Pixels” 2017 (Fall Edition) features live Google Hangouts with award-winning bestselling authors in support of the Celebrity Male Role Model Pixel Reveal campaign (, which aims to raise US$1 million in aid of The Pixel Project. Participating authors include Adrian Tchaikovsky, Alafair Burke, Genevieve Valentine, Ilona Andrews, Isaac Marion, Kass Morgan, Ken Liu, Kristen Britain, Paul Tremblay, Sara Raasch, Soman Chainani, and Vicki Pettersson.

“Read For Pixels” 2017 (Fall Edition) Google Hangout sessions will run on Friday, Saturday, and Sunday evenings from September 1st to October 1st 2017. Each session will feature an author reading from one of their books and discussing women and girls in their books, why they support ending violence against women, and women in the media, geek culture, and popular culture. Each session will also include a live moderated Q&A session for fans and book lovers to ask their favourite authors questions in real time.

Participating authors have also generously donated a range of exclusive goodies to help The Pixel Project encourage fans and book lovers to donate to the Pixel Reveal campaign including: Exclusive swag bags and book bundles, signed first editions or special editions of participating authors’ books, micro stories written especially for donors, a chance to be a minor character in their upcoming books, and more. There are also exclusive goodies courtesy of Aliette de Bodard, Charles de Lint, Dan Wells, Karen Rose, Kendare Blake, Steven Erikson, and more. In addition, the Berkley and Ace/Roc/DAW imprints at Penguin Random House are each donating a mystery book box. Donations begin at as little as US$5 and the goodies are available to donors as “thank you” gifts and perks depending on the donation amount. Fundraising will take place on Rally Up in tandem with the Google Hangout series over the month of September 2017.

“Violence against women is one of the most widespread and entrenched human rights violations in the world and The Pixel Project is delighted that so many acclaimed authors have stepped up to join us in raising much-needed funds and widespread support for this cause,” said Regina Yau, Founder and President of The Pixel Project.  “To date, the Read For Pixels campaign have collectively raised almost US$44,000 for the cause and ignited online discussions about violence against women by fans and supporters. We will continue to hold the Fall Edition of “Read For Pixels” annually in September as part of our ongoing programme of Read For Pixels events and activities. It is our hope that the authors’ support of the cause will inspire fans of their wonderful books and book lovers worldwide to not only donate generously, but also begin taking action to stop the violence in their communities wherever they are in the world.”


For more information about Read For Pixels, contact Regina Yau or Maria del Rio at or visit:

About The Pixel Project (

The Pixel Project is a complete virtual, volunteer-led global 501(c)3 nonprofit organisation whose mission is to raise awareness, funds and volunteer power for the cause to end violence against women using a combination of social media, new technologies, and popular culture/the Arts. Their flagship initiative is the Celebrity Male Role Model Pixel Reveal campaign which aims to turbo-charge global awareness about VAW using social media while raising US$1 million by getting a global audience to collectively unveil a million-pixel mystery collage of Celebrity Male Role Models at US$1 per pixel.