May 6th 2015, WORLDWIDE: The Pixel Project, the virtual volunteer-led 501(c)3 non-profit working to end Violence Against Women (VAW) worldwide, will be presenting their first ever Music For Pixels Summer Charity Concert to kick off summer 2015. This concert is a live-streaming 12-hour positive music marathon on Google Hangout featuring 23 artists from 5 countries (Barbados, Canada, Sweden, the UK and the USA) saying NO to VAW with their music and helping raise funds for the cause.
The concert will run non-stop from 10am EST – 10pm EST on June 6th 2015 and will be divided into 6 two-hour sessions that will run consecutively. Each session will feature 4 artists performing a set of their songs and talking about why they support ending violence against women. Each artiste’s slot also includes a moderated Q&A session for artists’ fans and music lovers to ask them questions live.
The Music For Pixels concert is part of The Pixel Project’s Music For Pixels program in support of the Celebrity Male Role Model Pixel Reveal campaign. The Pixel Reveal campaign aims to raise US$1 million in aid of the U.S.’s National Coalition Against Domestic Violence and The Pixel Project by inspiring the global audience to collectively reveal a million-pixel collage of mystery Celebrity Male Role Model portraits online by donating US$1 per pixel. The distinguished line-up of mystery Celebrity Male Role Models includes a Nobel Laureate, a Pulitzer Prize Winner, and a superstar Environmentalist.
Participating artists have generously donated a range of exclusive musical goodies to encourage music fans to donate to the Pixel Reveal campaign including: 1-to-1 Skype concerts with artists, autographed CDs and EPs, and more. In addition, Grammy Award winner Colbie Caillat has donated an autographed ukulele that will be available as a thank you gift for one generous donor. Donations begin at as little as US$5 and the goodies are available to donors as “thank you” perks depending on the donation amount. Fundraising will take place throughout the month of June on Indiegogo in tandem with the concert .
Regina Yau, Founder and President of The Pixel Project, said: “This is the first time that a 12-hour charity concert has ever been held on Google Hangout with artists performing songs with themes including women’s empowerment, compassion, love, and courage. Through the music, and also the concert hashtag #GetNoisy, we hope that the concert will not only inspire legions of music fans to rise up and speak out against violence against women in their communities, but also take action in their communities and give generously to the Pixel Reveal campaign. We look forward to doing so with the support of our YouTube Music Ambassador, AHMIR; and our music partner, the Positive Music Association.”
Scott Johnson, Founder and Executive Director of the Positive Music Association (PMA) said: “Empowering women and treating them with kindness and respect is critical in creating healthy societies. What better way to raise awareness of this global issue than through the international language of music? The PMA is proud to be a part of The Pixel Project’s Music For Pixels Summer Marathon Concert.”
AHMIR, The Pixel Project’s long-time YouTube Ambassador who will be kicking off the concert with a special 45-minute performance and chat session, said: “This is really an exciting experience for us. To know that we are joining 22 other artists, both from the U.S. and abroad, to unite for a 12-hour concert that can be viewed anywhere in the world to support a message we feel so strongly about is awesome. This is how you make a difference.”
This year’s Music For Pixels artists performing at the concert are: AHMIR, Adam Web, Alexis Umathum, Bob Sima, Carolan Deacon, Cecilia St. King, Debbie Reifer, Eva Universe, Haley Blais, Hannah Wondmeneh, Harold Payne, Jake Roque, Jana Stanfield, Juliet Weybret, Katie Sky, Lauren Ruth Ward, L. Young, Mary Scholz, Miguel Dakota, Nathen Aswell, Olivia Thai, Rochelle Diamante, and ULRIKA.
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For information about the concert, please visit: http://is.gd/GetNoisy2015
For further queries about the concert, contact Regina Yau or Maria del Rio: info@thepixelproject.net
About The Pixel Project (www.thepixelproject.net)
The Pixel Project is a complete virtual, volunteer-led global 501(c)3 nonprofit organisation whose mission is to raise awareness, funds and volunteer power for the cause to end violence against women using the power of the internet and pop culture/the arts. Their flagship initiative is the Celebrity Male Role Model Pixel Reveal campaign which aims to turbo-charge global awareness about VAW using social media while raising US$1 million by getting a global audience to collectively unveil a million-pixel mystery collage of Celebrity Male Role Models at US$1 per pixel.
About Music For Pixels (http://music4pixels.thepixelproject.net)
Music For Pixels, a campaign by The Pixel Project, is the first music-based social media campaign to exclusively collaborate with YouTube artists and rising stars speaking up to prevent and stop Violence Against Women through music video PSAs and online music events while raising funds for the cause via digital music downloads and music-driven crowdfunding campaigns
About the Positive Music Association (http://www.PositiveMusicAssociation.com)
The Positive Music Association is an international organisation dedicated to promoting Positive music and those who create it. Positive music is defined as lyric-based songs with universal, life-affirming messages. Positive music can inspire, heal, uplift, empower, energize, unite and enlighten. It is used to help create and awaken people to a more peaceful, sustainable and healthy world that works for everyone. Founded in 2003, the PMA has over 375 members in 12 countries. For more information, contact Scott@PositiveMusicAssociation.com.
About AHMIR (www.youtube.com/ahmirTV)
Featured on Late Night with Jimmy Fallon, Us Weekly, FUSE, and Billboard, AHMIR is the #1 Most Popular R&B Group on YouTube with over 75 million video views and comments by celebrities such as Ryan Seacrest, Ashton Kutcher, Miley Cyrus, Demi Lovato, and more. Yahoo! listed them as the “Top 5 YouTube Cover Artists: The Best Acts You Should Be Listening To Today.” The group has used their success to support several charity organizations including The Pixel Project, Lucy’s Love Bus, and the American Cancer Society. Their cover video of P!nk’s “Perfect” was named one of the top Anti-Bullying PSA’s by The Huffington Post. AHMIR is signed to Robbins Entertainment and have recently released their debut single entitled “WAR” to Top 40 radio nationwide.
